Posted by Linda Thell on 09-23-2016
PRESS NEWS:
Parkway Plastics was featured in Beauty Packaging Magazine this September 2016.
From the Article by jamie Matusow, Editor-In-Chief
Similar to Lombardi and other suppliers interviewed for this article, Parkway Plastics is conveniently located to serve large East Coast beauty brands, and says this proximity lends to cost-saving benefits as well as easy availability.
Linda Thell, head of marketing, Parkway Plastics, says their Piscataway, NJ, facility provides the option for local brands to pick up their orders in person to reduce shipping costs.
Thell says, "With many trying to cut corners in today's marketplace, we, as a U.S. manufacturer, have the responsibility to offer packaging solutions that are competitive with overseas manufacturers and suppliers.
Trends that have been emerging seem like a quite natural response to China's mass production and export of packaging jars and supplies." She observes, "One obvious trend is that U.S. brands now demand high quality and flexibility, good lead times and competitive from domestic manufacturers.
Again, it depends on determining the best supply chain for the market served. Thell says it depends on your brand's market; where you fill; and how important a U.S. customer service is to you when sourcing packaging. "If your brand markets in the U.S., fills domestically, and values both quality and support, then Made in the USA packaging is essential”, says Thell.
“But if you fill your product in India and market in France, then it might not matter that much.” One of Parkway’s customers, Stirling Soap Co., a U.S brand that specializes in shaving soaps, specifically chose domestically sourced packaging, and is even willing to pay more for what the company feels are strong benefits.
Rod Roderick, Stirling's owner, says, "We chose a U.S. based packaging company first and foremost because we are a U.S.-based company, ourselves.
I would like to keep as much of my money here domestically to help support other U.S. industries and jobs, much in the same way that I hope U.S. based customers will do the same for me and my employees with their money."
He knows he could likely find a cheaper alternative on the international markct, but says that past experience has taught him that the results can be hit or miss, and for a small company, the misses are devastating to the bottom line. “With Parkway”, says Stirling, "I have zero doubt as to the quality of the product I will be receiving when I place an order.
Also, since they are a U.S.-based company, I can pick up my phone and speak directly to someone in the U.S. who fully understands my needs as a business owner."
Read the Story here: Made In the USA Article by Beauty Packaging Magazine